Thanks to the emergence of digital technology and an increasingly competitive real estate market, it’s become difficult for real estate agents to stand out in a sea of lookalike agents and attract new business. No longer is a good-looking headshot, professional listing photos, and a property description enough to convince buyers that you’re the right [...]
Have you ever created a piece of content such as a property tour, house listing slideshow or an ad and thought: “Wow, this is great! I can’t wait to post this out on social.” But then the results don’t match your level of excitement for the piece? That’s because advertising on social media is very [...]
A picture is worth a thousand words. We’ve all heard the saying before, and it’s definitely true when it comes to real estate. It would be almost impossible to fully describe a house without pictures. There’s just one problem; too often homeowners forget about picture quality. Not all images are created equal. Blurry or poor-quality [...]
